100% in-house creative direction — where sharp scripting meets standout visual talent, carried start to finish under one roof.
SaaS Product2024
End-to-End Launch Creative
Short-form Content
Chart Fanatics · UK2024
Chart Fanatics Trailer
Light Company · NYC, USA2024
Meta Ads
About
Designer based in the UAE. I transform briefs into compelling brands and craft screen experiences that leave a lasting impression.
Specialising in content creation and Meta ad creatives built to perform and convert.
Deep expertise in the trading & stock market niche — I speak the language of the audience.
A creative head working remotely with founders across the EU, UK, and USA, and on site in Dubai — bridging vision and execution across time zones and markets.
My background in trading and the stock market gives me a distinct edge — I understand the niche deeply, which means sharper positioning, smarter messaging, and content that resonates with the right audience.
Led end-to-end creative production and social media management for a financial education brand. Developed high-performing ad creatives that consistently scaled reach while maintaining strong engagement and lead generation metrics.
300–400K avg. views per ad~10% conversion rateAd Creatives · Social Media Management
Partnered with Shah Riz Iqbal to grow two distinct YouTube channels through long-form video production and compelling podcast trailers — driving significant organic reach and channel authority in the finance and self-improvement space.
Contributed to the short-form content strategy for @imanwisdomreels during its early growth phase — crafting reels that established the account's visual identity and built a highly engaged following from the ground up.
~300K avg. views per reelShort-form Content · Early Stage Growth
Worked closely with content agency owner AbdulRahman Mousa to develop a tailored long-form and short-form content system that supported the scaling of his own agency — building authority, attracting clients, and strengthening his personal brand.